Mostafa, a fourth year petrol engineering student in Suez Canal University in the city of Suez, established an AYB franchise in his university after witnessing the state of Suez during and after the revolution, and also witnessing the murder of the first martyrs of the revolution in Al-Arbeʼen quarter.
The franchise system is created to change the concept of volunteerism in charity to volunteerism in community development. This is done through creating student-based development organizations and not through simple matching of volunteers in development NGOs. Students in universities can create a development organization to involve students in the university in various development (not charity) projects in a certain district, which is affiliated to AYB-SD under the term of a ‘franchise’.
The term ‘franchise business’ developed historically by Isaac Singer, the founder of the first franchised business named McDonalds’. The franchise system in business is a method a company uses to distribute its products or services through retail outlets owned by independent, third party operators. The independent operator (the franchisee) does business using the marketing methods, trademarked goods and services and the ‘goodwill’ and name recognition developed by the company (franchisor). In exchange, theindependent operator (franchisee) pays an initial fee and royalties to the owner of the franchise.
